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Trends Are Hot Topic in 2013

Posted on February 20, 2013 by Judy | Startegic.com, Judy@Startegic.com, 310.215.9975

In January, I ran a meeting for about 40 professionals in finance, legal and consulting. My topic question, “What are the trends in your industry?” The knowledge and insights shared took up almost the entire meeting.

What are the trends in your industry that help your clients, potential clients, colleagues and associates make improvements or increase revenue? Sharing trends provides an opportunity to touch with your community, highlight your expertise and takes your relationships to a deeper level. Think about your range of current knowledge that will add value to your clients and community …even when it isn’t on the clock.

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Wired to Improve

Posted on February 14, 2013 by Judy | Startegic.com, Judy@Startegic.com, 310.215.9975

Here we are six weeks into the first quarter of 2013. How is going for you? You probably know more resolutions are made—and broken—the first weeks of each new year. Here are ten tips we are re-posting to help you and your team turn your resolutions into realities. My philosophy: If you don’t succeed in the beginning of the year…don’t give up. Start over!
January originated from Janus, the two-faced Roman god symbolizing a look back—ending of the old and looking forward to the beginning. Exits and entrances. Psychologists tell us we are wired to improve.

NEW YEAR, NEW YOU
Ten strategies from Judy Jernudd’s Performance Improvement Programs

1. Realistic: People get stopped for three main reasons: 1.They fail to put a strategy in place to make desired improvements 2. Their list is so long they get overwhelmed after a few weeks into a new year. 3.They allow distractions to derail their plans.
2. Write your business plan and your personal plan: People in business know that writing goals is essential to execution. The challenge is to read them frequently. They will serve as reminders of the fire you felt when you wrote them. Keep them visible at work, at home or wherever you will see them–before the next year rolls around.
3. Why: Ask yourself why you want a higher income, attract a larger clientele or drop 10 pounds, beside the obvious reasons. The deeper you delve into your why, the stronger your drive to achieve. Write your “why,” right alongside your goals. Example: I want my next book written this year. My “whys” range from honoring the commitment to myself, the visibility and credibility this book will bring to my coaching, consulting, speaking and fees. More important, the book’s content will make a difference to people I don’t have the opportunity to work with in person.
4. How: The stronger your “why” the more easily the “how” happens. For instance, let’s say a larger clientele is your goal. Speak or present at key industry events, organizations and associations where you are a member to gain notoriety. Visibility will help you get in front of the right people. The stronger your personal brand, the more you drive your market to you.
5. Who: We know relationships are the foundation of fulfillment and rewards—personally and professionally. Your spouse, life partner, family, friends, business partners, colleagues, clients, teams and associates are relationships to value and keep close. Determine who can support you in achieving your goals. Ask existing clients, friends and associates to help you. Make a list and keep it visible. Set up one-on-on breakfasts, lunches or coffee dates with key people. Ask how you can be of help to them. Your follow through will amaze them.

6. Accountability and support: Tell people who have your best interest at heart to help keep you accountable. I’ve told at least 60 people that 2013 is the year to complete my book. And yes, I appreciate your support!

7. Measure your progress: For instance, my book proposal is due the end of March. Completion is a measurable result. It either will be complete or it won’t. No gray area. Tip: If you miss a deadline, such as your goal to lose five pounds by the end of the month, don’t give up if you only loose three. You will be three pounds lighter and that much closer to our goal.

8. Opportunity is everywhere: This year, in particular, is abuzz with people talking about opportunity. The only failure is not taking advantage of the opportunities before you. Or in creating new opportunities.

9. Action: The best of ideas, goals or resolutions are lost without implementation. Several years ago when I reached the decision to pursue a TV career, I started by delegating one hour a day toward doing something that would help me make me the transition from Public Relations. It didn’t take long before I began spending two hours a day, then three and before I knew it, my television career was launched in Los Angeles, the number two market in the country.

10. Reward yourself: That’s right, celebrate all of your accomplishments, each resolution you keep and every goal you make. First, it will make you feel good and second, you will be inspired to keep up the good work.

Here’s to your best year in 2013!

Stay Tuned!

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Wired to Improve

Posted on January 22, 2013 by Judy | Startegic.com, Judy@Startegic.com, 310.215.9975

January originated from Janus, the two-faced Roman god symbolizing a look back—ending of the old and looking forward to the beginning. Exits and entrances. Psychologists tell us we are wired to improve.

2. Write your professional business plan and your personal plan for the New Year: Sales teams, financial advisors, executives, rainmakers—anyone with a goal, understands that the value of writing goals is essential to execution. Personal goals are equally important to the whole person. The challenge is to read them not just write them and forget where you put them. Reading your goals frequently is a reminder of the fire and hope you felt when you first wrote them. Keep your goals, resolutions and plans visible at work, at home and wherever they will help to keep you focused—before  next year rolls around.  You’ve heard the expression, “Out of sight, out of mind,” right? It applies to our goals and resolutions—as well as people.

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Wired to Improve

Posted on January 22, 2013 by Judy | Startegic.com, Judy@Startegic.com, 310.215.9975

January originated from Janus, the two-faced Roman god symbolizing a look back—ending of the old and looking forward to the beginning. Exits and entrances. Psychologists tell us we are wired to improve. Experts tell us more resolutions are made and broken the beginning of each year. Even Dr. Oz weighed in, “resolutions can work.”

I’m in the camp that makes New Year’s resolutions. If for no other reason than to help focus on the coming year. Whatever your goals, over the next 10 days you can read 10 strategies right here to help you make your goals and resolutions realities!

Trends are a big topic for 2013. Improvement personally and professionally is a huge trend in my industry. Common themes that have come up in meetings and coaching programs to date include: Improve income, take better care of myself, i.e. diet, lose weight, get to the gym, more sleep, more personal time and spend more time with family. If any of these resonate with you, read on:

NEW YEAR, NEW YOU

The first of ten techniques from our Executive Coaching programs to help our clients achieve goals, resolutions, business and personal plans:

1. Realistic: People get stopped for three main reasons: 1. They fail to put strategies in place to make desired improvements 2. Their list is so long they get overwhelmed after a few weeks into a New Year. 3. They allow distractions to derail their plans. Resolutions are hard to break once you get into the habit of keeping them.

Here is to your best year!

Stayed Tuned!

Judyth Jernudd

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